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West London

Introducing West London

For centuries, the west was truly wild, with pigs outnumbering people three to one in Notting Hill as recently as 150 years ago. Fulham was an out-of-bounds area of debauchery and gambling, and family mishaps and intrigue lies behind the vast estate that was to shape Ladbroke Grove.

Leaving its wilderness years behind, west London is today perhaps the most outwardly alluring part of the city. Holland Park, Ladbroke and Westbourne Groves especially, with their ice-cream coloured houses, superb city planning and upscale boutiques make this a hard-to-leave area. Pubs, cafés and restaurants abound for shopped-out visitors, including the renowned Ledbury, located on the road of the same name, with Aussie chef Brett Graham wowing tastebuds and winning Michelin stars.

The palatial shopping centre Westfield in Shepherd’s Bush has a floor area equivalent of 30 football pitches, and was successful in luring high-end labels such as Dior, Gucci and Burberry away from their central London flagships, as well as serving as HQ for the glamorous on-line fashion giants Net-a-Porter and Mr Porter.

The hub has made an attractive area more so, with Shepherd’s Bush mixing cultural vibrancy and a select property market for a typical London dynamic – the food market vibrates with the sound of stallholders shouting out their offers for fruit and veg, while locals scurry off to the well-kept secret Patio on Goldhawk Road, for home cooked Polish food and shots of icy vodka.

Head west towards the river and things take a more dawdling turn. In sun-dappled Hammersmith, proud locals spill out from beer gardens along a peaceful water vista edged by a pub-trimmed walk. A foray to this slow-flow stretch of London, also encompassing Chiswick and Kew, is like stepping back into a gentler era, where time has a higher value and should be savoured, as the locals of this western London enclave are able to do.

Take a walk around with us

  • Chiswick

    To the west of Hammersmith and north of Kew, Chiswick carries its rich cultural heritage lightly. Chiswick High Road, with its Amazonian width, seethes with ...

  • Earls Court

    Tricky to define even for the locals, this West London area is both a refined address connecting the stucco wealth of Chelsea with the genteel ...

  • Fulham

    Lying comfortably in the west crook of the Thames, south of Chelsea, Fulham is languid, pretty and fulsome. Glossy-maned girls and boys spend weekend afternoons ...

  • Hammersmith

    It’s rare to hear the word Hammersmith without something following it. For many music lovers, the logical appendage is 'Apollo', the renowned comedy and music ...

  • Holland Park

    As its name suggests, this area’s prime attraction is the 54 acres of parkland that give it it's name. The park boasts almost-wild woodland, formal ...

  • Ladbroke Grove

    Notting Hill’s rebellious, bohemian younger cousin, Ladbroke Grove runs south of the Hill, before you hit Kensal Green. Partly gentrified, partly untouched, the area is ...

  • Shepherd's Bush

    The beat around the Bush has become a popular destination for visitors from far afield recently, since this west London neighbourhood upgraded from more than ...

  • West Kensington

    West Kensington, with Fulham to the south and Shepherd's Bush to the north, carries the London postcode of W14. But walking down the streets stretching ...

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